DCU Alumni Awardee 2022 Catherine Keogh

Catherine is an accomplished and proven international leader in Business and Marketing now serving as Chief Corporate Affairs and Brand Officer at Kerry Group.  

Having graduated from DCU and the University of Cologne with fluency in German and French, Catherine spent many years living and working outside Ireland in Germany, France, Canada and the US before returning in 2016.

Prior to joining Kerry, Catherine had a successful career at Alltech, where she was a key member of Dr Pearse Lyons’s leadership team as the company grew its turnover from $30m to $2 bn. While at Alltech, she developed and led the company’s global marketing strategy and team and also played a central role in the establishment of the company’s European headquarters in Ireland.

Catherine joined Kerry as Vice President of Strategic Marketing and Business Planning for Europe before moving to lead Kerry’s corporate affairs division in 2018, Her role includes executive responsibility for sustainability, brand strategy, communications, government and NGO relations, over a team that spans Asia, North America, Latin America and Europe as Kerry continues to grow and strengthen its position as a world leader in sustainable nutrition.

In 2020, she led the rebrand of the company, underpinned by Kerry’s sustainability Beyond the Horizon strategy, which outlines the company’s goal of reaching two billion people with sustainable nutrition solutions. She also led the rollout of Kerry’s purpose – Inspiring Food, Nourishing Life – to 22,000 employees globally. 

BA, International Marketing and Languages, 1991