Business School

Marketing Breakfast 2013

This year marked the third annual marketing breakfast for DCU Business School. This event offers final year Bachelor Degree of Business Studies (marketing specialism), final year Bachelor Degree of Marketing, Innovation and Technology, MSc in Marketing and MSc in Digital Marketing students an opportunity to network and gain invaluable advice from top marketing practitioners.

Event attendees were given a keynote speech from George O’Connor, Managing Director of Enterprise Rent-A-Car Ireland. Enterprise Rent-A-Car also sponsored the event and helped make it possible.

The marketing breakfast offers benefits to both students and industry representatives alike, allowing students to gain insights into marketing practices in high profile companies, while it gives industry representatives an opportunity to identify future Irish Marketing talent. This year’s mentors included representatives from IBM, DDFH&B, UNICEF and Kantar Media, amongst many others.

We would like to thank all mentors for their time and invaluable advice offered to students on the morning and Enterprise Rent-A-Car for their continued support of the event.